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For managers, leaders and their employees.
Launched in 2022, supplychainmachine offers you the full portfolio of industrialized end-2-end supply chains.
The innovation besides the format as a mindset change itself? My premium content lives.
Around 20.000 managers and employees already get their impulses week by week.
Discover the portfolio now and watch videos in full length.


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Find out more on my profile in full length!
Strategic Market Radar from Q2 2022

"Prepare for the recession and set financial planning to worst case scenario for the next 1-2 years!" That was my core message to OEMs, tier-1 suppliers and logistics service providers at the smart factory day of the Automobil Industrie magazin in May 2022. The quarter report from Q2 was the start of the Live Expert Talk series with 600 participants in 5 events in just 8 weeks before summer break. This videos comes up with a series of task force actions. Club members took proactive actions.




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OEM: "Is there any forwarder out there?"
Example: Live Expert Talk

"Automotive OEMs are running out of willing logistics service providers!" This was the title of my strong frequented article in the Automobil Industrie and MM Logistik magazine on 6 June 2022. Since the COVID-19 pandemic, one price request after another has been received by the inbound transport logistics procurement departments. Two OEM tenders more than 15 years ago were probably responsible for the overall market situation in Europe. These two tenders have cemented the area freight forwarding structures and players across OEMs to this day. Club members have presentation, articles and numerous videos on this important topic.


Change your paradigm!
Example: Strategy with operational effects

Managers, their leadership teams and employees from logistics service providers know what I stand for in the market: For a digital industrialization of the organizational structure and process organization. For me, the end-to-end industrialized real-time enterprise is the ultimate goal. And it is my strategic transformation plan outlined in this video that has to be implemented extremely consistently and at full speed.




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Hardliner in freight procurement
Example: Live Expert Talk

After the all time freight rate high of the past 2 years, the recession is here. Already noticeable in FMCG and retail sector. Now it's tender season! This season can be a tough one in transportation and logistics. Although lead buyers from my club are on their way to our mindset for the new partner ecosystem, there is still the hardliner faction that focuses on just sequeezing the lemon. Are lead buyers now bringing their logistics service providers down to the pre-COVID-19 freight rate level?


"Squeeze the lemon!" - Part 1
Example: Weekly video

Frankly speaking, somehow provocatively. But what is truth must remain truth. Over the past 15 years, procurement specialists in the automotive industry have set up RFQ models to gain savings from their logistics service providers in their inbound networks. However, the COVID-19 pandemic and the semiconductor supply chain crisis have turned the transport and logistics market around. This very authentic video on the area freight forwarding model (Gebietsspedition) gives a deep insight.


"Squeeze the lemon!" - Part 2
Example: Weekly video

We are heading in a questionable direction in today's tender management practice. Namely, when adequate EBIT margins are no longer possible for logistics service providers despite a professional and proper RFQ evaluation. For me, the way in which industry's tenders are designed today is a major misalignment in the market. My comments in this video are by no means a one-way street. Because doing business always involves two parties: The industry customer and its logistics service providers.






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Geostrategy: Supply chain reconfiguration
Example: Live Expert Talk

"More than 20 percent of German automotive related companies are planning to relocate their production away from Germany." This is the news situation in October 2022 with reference to the VDA. High cost production vs. low cost countries: The hourly wage rate is not everything in your calculation. Decoupling of supply chains and local for local strategy is coming. Volker Staab, Global Head of Quality Automotive Aftermarket at Schaeffler, showed us how the blueprint of his robust operation design looks like.




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M&A market with panick attacks
Example: Weekly video

"Survival of the Fittest" was an interview statement of an international logistics service providers in a German magazine in early 2022. Besides the battle for Eurasia between the superpowers USA and China, the battle for the end-2-end supply chain is a key topic in the market. This trend has started many years ago. Panicked international logistics service providers are buying into airlines and global ocean carriers are hungry for M&A towards major international logistics service providers. The battle for physical and digital end-2-end supply chain control is running!




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Guest: Deutsche Telekom
Example: Live Expert Talk

Without a sustainability strategy, competitiveness is being threat today. Sustainability and digitization: What legel regulations are we facing? Where do we stand today and how exactly does the twin transformer strategy present an opportunity in the current crisis? We discussed the path to the twin transformer with Dr. Hartmut Wittig, VP Product and Portfolio Management IT at Deutsche Telekom.




Warehouse robotics vs. workforce?
Example: Weekly videos

This video is something very special. It is the very first video I created with a synthetic human avatar with AI. Prof. Dr. Stefan Iskan aka Sonny C. Metrics not only makes a contribution to the warehouse robotics market in terms of content, but is in itself a demonstration of how far technology can go today. About the content: The market could hardly be more contradictory. On the one hand, automation in FMCG and e-commerce. On the other hand, even more manual processes in logistics warehouse operations. This video also features a list of 65 robotics providers.




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The start-up calculation does not work!
Example: Weekly video

The start-up ecosystem is designed to roar. Start-ups in the transport logistics environment wanted to show the old-school freight forwarders how to do freight forwarding the right way. In this video, I tried to write the CV of a start-up founder backwards: "I failed to destroy the road freight industry. I burned venture capital from my investors. However, my impulses made a significant contribution on . . . " Find out which approach leads to success in the club.




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Micromanager with old-school mindset
Example: Weekly video

What goes through your mind when you hear the word change mangement? For many managers and their leadership team, it is a more reactive, even negative term. For them, change management does not mean change and empowerment in a positive sense, but a very extrem physical and psychological burden. In my project, I have identified 8 repeating project pitfalls that I share with you in this video.


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